As we learned from HMM, your Business Model has to be as innovative as your Product / Service Offering. This comprehensive article reviews and explains "Free" economic models to enable your Strategic Vision (Go to "A Taxonomy of Free" sub-head, towards the middle of the article).
http://www.wired.com/techbiz/it/magazine/16-03/ff_free?currentPage=all
Can you answer these questions:
1. How do you deal with a market that is increasingly expecting "Free" offerings?
2. What impact this has on the perceived value of regular monetized offerings?
3. What fuels the "Free economy"? Who adds value in this process??
4. Is it applicable to other than the Internet business?
Good reading.
Sunday, July 27, 2008
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